Bachelor of Media Technology with Honours

NEW STRUCTURE (120 Credit Hours) > Starting A231 2021/2022

The aim of the Bachelor of Media Technology (Hons.) program is to produce graduates who are able to think critically, creatively, and innovatively as well as are skilled in the field of management-oriented, technology-assisted mass communication in order to face contemporary challenges.

Our goal is to establish the Media Technology Undergraduate Program at Universiti Utara Malaysia as a management-oriented programme that can instil knowledge and skills in handling media-related issues and technology.

Students are required to fulfill the following FIVE (5) components:

CODE	COURSE	CREDIT HOURS
MPU1012	Philosophy and Current Issues	2
MPU1022	Appreciation of Ethics and Civilisation	2
MPU1042	Malaysian Nationhood Studies	2
MPU1052	Entrepreneurship Principles	2
MPU1062	Integrity and Anti-Corruption	2
VXXXXXXX	Co-Curriculum*	2
TOTAL		12

1. International student MUST take MPU1012 Philosophy and Current Issues AND MPU1032 Malay as a Foreign Language.

2. Choose ONE(1) co-curriculum activity that is of interest, and students are subject to the conditions prescribed in the field.

CODE	COURSE	CREDIT HOURS
XXXXXX	English Core	3
XXXXXX	English Core	3
	TOTAL	6

Total CREDIT HOURS: 120

Proposed courses to be taken for Bachelor of Media Technology(Hons.) by semester:

	SEMESTER 1				SEMESTER 2
CODE	COURSE	CREDIT HOURS	\|	CODE	COURSE	CREDIT HOURS
MPU1022	Philosophy and Current Issues	2		MPU1052	Entrepreneurship Principles	2
MPU1022	Appreciation of Ethics and Civilisation	2		MPU1062	Integrity and Anti-Corruption	2
MPU1042	Malaysian Nationhood Studies	2		MPB3013	English Language II	3
MPB2013	English Language I	3		SCCT1083	Media Theory	3
SCCT1033	Introduction to Media Technology	3		SCCT2073	Creativity and Media Aesthetics	3
SCCT1093	Visual Media	3		SCCT2083	Media Audience Analytics	3
STIV1023	Multimedia Foundation System	3		SCCT2103	Photomedia	3
XXXXXX	Co-Curriculum I	1		XXXXXX	Co-Curriculum II	1
Total		19		Total		20

	SEMESTER 3				SEMESTER 4
BPMN1013	Principles of Management	3		SSQL1113	Statistics for Social Science	3
SCCT2023	Media Writing	3		SCCT2063	Media Ethics and Law	3
SCCT2093	Media and Human Relationships	3		SCCT3023	Research Methodology for Media	3
SCCT2213	Creativity and Advertising Strategy	3		SCCT3053	Media Content Analysis	3
SCCT2333	Digital Investigative Journalism	3		SCCT3233	Integrative Media Marketing	3
SCCT3323	Photo Journalism	3		XXXXXX	Programme Elective I	3
Total	18		Total		18

	SEMESTER 5				SEMESTER 6
SBLM1013 MPU1032	Introduction to Translation Malay as a Foreign Language	3		SCCT3033	Media Psychology	3
SCCT3073	Digital Media Editing	3		SCCT3043	Seminar in Media	3
SCCT3213	Interactive Advertising	3		SCCT3063	Media Management	3
SCCT3463	Production and Digital Video Directing	3		SCCT3923	Project II	3
SCCT3913	Project I	3		XXXXXX	Free Elective	3
XXXXXX	Elective Programme II	3
Total	18		Total		15

	SEMESTER 7
SCTX39912	Industrial Training	12
TOTAL	12

Total 120 Credit Hours

PREVIOUS STRUCTURE (123 Credit Hours)

Students are required to fulfill the following SIX (6) components:

i. Local Students

CODE	COURSE	CREDIT HOURS
MPU1043	Philosophy and Current Issues	3
MPU1013	Appreciation of Ethics and Civilisation	3
SADN1033	Malaysian Nationhood Studies	3
BPME1013	Introduction to Entrepreneurship	3
VXXXXXXX	Co-Curriculum*	4
TOTAL		16

ii. International Students

CODE	COURSE	CREDIT HOURS
MPU1043 OR MPU1013	Philosophy and Current Issues OR Appreciation of Ethics and Civilisation	3
SBLF1093	Malay as a Foreign Language	3
SADN1033	Malaysian Nationhood Studies	3
BPME1013	Introduction to Entrepreneurship	3
VXXXXXXX	Co-Curriculum*	4
TOTAL		16

*Choose ONE (1) co-curriculum activity that is of interest, and students are subject to the conditions prescribed in the field.

1. International student MUST take MPU1012 Philosophy and Current Issues AND MPU1032 Malay as a Foreign Language.

2. Choose ONE(1) co-curriculum activity that is of interest, and students are subject to the conditions prescribed in the field.

CODE	COURSE	CREDIT HOURS
SBLEXXX3	English Core	3
SBLEXXX3	English Core	3
SBLEXXX3	English Core	3
	TOTAL	9

Students are required to choose ONE (1) of the following foreign languages and completing the three levels of the components.

Students are NOT allowed to choose their own native language.

Students from Chinese schools are NOT allowed to choose Mandarin.

Students form Islamic religious schools are NOT allowed to choose Arabic.

Students from Malaysia, Indonesia, Brunei, Singapore and Southern Thailand are NOT allowed to choose Malay.

CODE	COURSE	CREDIT HOURS
SBLF1013	Spanish I	3
SBLF2013	Spanish II	3
SBLF3013	Spanish III	3
	TOTAL	9

CODE	COURSE	CREDIT HOURS
SBLF1023	German I	3
SBLF2023	German II	3
SBLF3023	German III	3
	TOTAL	9

CODE	COURSE	CREDIT HOURS
SBLF1033	Japanese I	3
SBLF2033	Japanese II	3
SBLF3033	Japanese III	3
	TOTAL	9

CODE	COURSE	CREDIT HOURS
SBLF1043	Arabic I	3
SBLF2043	Arabic II	3
SBLF3043	Arabic III	3
	TOTAL	9

CODE	COURSE	CREDIT HOURS
SBLF1053	Mandarin I	3
SBLF2053	Mandarin II	3
SBLF3053	Mandarin III	3
	TOTAL	9

CODE	COURSE	CREDIT HOURS
SBLF1063	Thai I	3
SBLF2063	Thai II	3
SBLF3063	Thai III	3
	TOTAL	9

CODE	COURSE	CREDIT HOURS
SBLF1073	French I	3
SBLF2073	French II	3
SBLF3073	French III	3
	TOTAL	9

CODE	COURSE	CREDIT HOURS
SBLF1083	Korean I	3
SBLF2083	Korean II	3
SBLF3083	Korean III	3
	TOTAL	9

Total CREDIT HOURS: 123

Proposed courses to be taken for Bachelor of Media Technology(Hons.) by semester:

	SEMESTER 1				SEMESTER 2
CODE	COURSE	CREDIT HOURS	\|	CODE	COURSE	CREDIT HOURS
BPME1013	Introduction to Entrepreneurship	3		MPU1013	Appreciation of Ethics and Civilisation	3
SBLEXXX	English Core	3		SBLEXXX	English Core	3
SADN1033	Malaysian Nationhood Studies	3		SCCT1043	Fundamental to Advertising	3
SCCT1033	Introduction to Media Technology	3		SCCT1053	Fundamental to Journalism	3
SCCT1013	Info. Comm. Technology (ICT) & Society	3		SCCT1063	Basic Broadcasting	3
	Foreign Language I	3			Foreign Language II	3
VXXXXXX	Co-Curriculum I	1		VXXXXXX	Co-Curriculum II	1
Total		19		Total		19

	SEMESTER 3				SEMESTER 4
SBLEXXX	English Core	3		SSQL1113	Statistics for Social Science	3
SCCT1083	Media Theory	3		SCCT2043	Photography	3
SCCT1093	Visual Media	3		SCCT2063	Media Ethics and Law	3
SCCT2033	Media Writing	3		SCCT2073	Creativity and Media Aesthetics	3
	Programme Elective I	3		SCCT3023	Research Methodology for Media	3
	Foreign Language III	3			Programme Elective II	3
VXXXXXX	Co-Curriculum III	1		VXXXXXX	Co-Curriculum IV	1
Total	19		Total		19

	SEMESTER 5				SEMESTER 6
SBLM1013 /*	Introduction to Translation	3		BPMN1013	Principles of Management	3
SBLE3173 **	English for Professional Communication	3		MPU1043	Philosophy and Current Issues	3
	Programme Elective III	3		SBLE3163	Public Speaking Skills	3
	Programme Elective IV	3			Elective Programme V	3
SCCT3033	Media Psychology	3			Elective Programme VI	3
SCCT3996	Thesis	6		SCCT3043	Seminar in Media	3
					Free Elective	3
Total	18		Total		21

	SEMESTER 7
SCTX3908	Industrial Training	8
TOTAL	8

Total 123 Credit Hours

PLO1	Demonstrate mastery of knowledge in the filed of media.
PLO2	Demonstrate critical understanding of various meda-related issues, and capable in suggesting eeffective solutions.
PLO3	Practice the knowledge in the field of media.
PLO4	Demonstrate social skills in addressing current issues through the media.
PLO5	Communicate effectively, both individually and in groups.
PLO6	Skillful in managing information using digital media hardware and software.
PLO7	Analyse and evaluate numerical data for information management.
PLO8	Demonstrates the ability to lead a team with assertion and integrity with full responsibility.
PLO9	Portray positive personal skills.
PLO10	Practicing management and entrepreneurial skills in the field of media as well as showcasing the spirit of innovation.
PLO11	Act responsibly without compromising ethics, professionalism, values, attitudes, and the law.

CODE	COURSE	CREDIT HOURS	PREREQUISITE
SCCT2423	Online Radio Publication	3	Nil
SCCA2113	Cyber Communication and Data Analytics	3	Nil
STIV2013	Human Computer Interaction	3	Nil
STIV2023	Graphic and Computer Animation	3	Nil

PLO1	Demonstrate mastery of knowledge in the filed of media.
PLO2	Demonstrate critical understanding of various meda-related issues, and capable in suggesting eeffective solutions.
PLO3	Practice the knowledge in the field of media.
PLO4	Demonstrate social skills in addressing current issues through the media.
PLO5	Communicate effectively, both individually and in groups.
PLO6	Skillful in managing information using digital media hardware and software.
PLO7	Analyse and evaluate numerical data for information management.
PLO8	Demonstrates the ability to lead a team with assertion and integrity with full responsibility.
PLO9	Portray positive personal skills.
PLO10	Practicing management and entrepreneurial skills in the field of media as well as showcasing the spirit of innovation.
PLO11	Act responsibly without compromising ethics, professionalism, values, attitudes, and the law.

CODE	COURSE	CREDIT HOURS	PREREQUISITE
SCCT2213	Creativity and Advertising Strategy	3	Nil
SCCT2223	Copy Writing in Advertising	3	Nil
SCCT3213	Interactive Advertising	3	Nil
SCCT3223	Analysis and Decision Making in Advertising	3	Nil
SCCT3233	Media Integrative Marketing	3	Nil
SCCT3253	Digital Advertising Management	3	Nil

CODE	COURSE	CREDIT HOURS	PREREQUISITE
SCCT2313	News Writing	3	Nil
SCCT2323	Investigative News Report	3	Nil
SCCT3313	News Editing	3	Nil
SCCT3323	Photo Journalism	3	Nil
SCCT3333	Electronic Journalism Management	3	Nil
SCCT3353	Journalism Content Analysis	3	Nil